Niche Research Blueprint: Days 1-5

The most important part of starting an online business is to select what topic or niche your business will be about. This niche research blueprint will help get you off to a good start.

Many people quickly select a niche before doing any preliminary research and this is the most important part that you want to get nailed down.

If you go by how you feel or choose on a whim, you could just make things a lot harder for yourself.

Choosing a niche without careful consideration can cause you to falter or fail when you discover that after buying a domain, spending months creating content, and trying to build an email list, there’s not as much profit potential as you had hoped.

Money-making potential should not be the only reason you choose a particular topic, but it’s definitely important if you actually want to earn an income online.

You want to make sure your niche topic has lots of revenue potential but also satisfies you on a personal and professional level since you’ll be showing up to serve this audience on a regular if not daily basis.

You have to make sure there’s enough interest and enough products you can promote or create.

This requires you to do some digging online to see if it’s a lucrative niche concept.

Below are Days 1-5 of a 30-Day Niche Research Blueprint to help you with this process.

Day 1: Generate a List of Your Favorite Topics

Planning for your niche means you’ll need to create a list of your favorite topics.

Because if it interests you, you can bet it’ll also interest someone else.

On Day 1, think about all the things that you want to learn about or stuff that makes you happy – or even sad.

It could be that you’ve experienced a health issue such as having an underactive thyroid after years of struggling to lose weight.

So, it could be that your niche focuses on weight loss when you have a health problem like thyroid malfunctioning.

You want to make your list one that has all the things that you might already do and that you’re good at it.

But, it’s okay to go into a niche based on topics that you’re willing to get to know and want to learn more about so you can share it with others.

The main thing is to select something that you are willing to build an affiliate marketing business on for the long term that you won’t get bored or tired of after a few weeks or months.

Really brainstorm this because otherwise, you will lose time and energy starting and stopping online businesses.

Day 2: Understand How to Gain Visibility

On Day 2, you’re going to want to start your focus on how to gain visibility.

You need your niche to show up in online searches for the people that are searching.

For example, if your niche is personal development, one of the topics you’re dealing with might be confidence, since this is an area where a lot of people have struggles.

So, you have to know how you’re going to get people to see you, especially when there are so many other choices out there.

So you would want to search for words that are related to confidence in personal development.

Use keyword tools or search engines to see what people are looking for on your chosen topic.

It will provide the insight you may not have had about your niche and show you specific ways people are searching for information.

Another good way to do this is by searching for all the hashtags on social media that relate.

Just type the word you’re searching into the search area on all-hashtag.com.

Make sure you click the top circle under the search box before you hit “generate”.

This will then pull up a list of trending searches for confidence.

Day 3: Know What Your Audience Needs Help With

The key to creating a viable niche is to know what’s wrong.

Look at the topics you picked out that interest you.

Spend Day 3 writing down why they interest you or why they may be of interest to others.

For example, you might have listed weight loss as one of your niches.

It interests you because you struggled to lose weight after being undiagnosed with a thyroid malfunction.

So you could write down topics related to that such as losing weight when you have thyroid disease – or any other connection such as losing weight when you have health issues.

A lot of people want to lose weight, but can’t necessarily follow a given plan because they have other factors that are outside the “one-size-fits” all realm.

If you were in the financial self-help niche, you could focus on topics like saving for single moms or saving for one-income families, or paying down debt specifically for that audience.

Day 4: Be Timely with Your Niche

Popularity can easily wane or ebb and flow, depending on the niche.

That’s why you want to conduct some research on Day 4 for what’s relevant within your niche at any given moment.

You don’t want to focus your efforts on something that’s going to fade.

Instead, you want to focus your niche topics in a way so that they hit the evergreen category.

These are topics that are always going to be relevant to an audience because people will always have issues or want to know the information in these areas.

Sometimes certain niches are going to be more popular for a period of time.

You want to hit that popularity wave and ride it while building the foundation of your business on solid, evergreen niche topics, so make a list of both kinds.

Day 5: Create Branches Off of Each Part of Your Niche

On Day 5, it’s time to dig deeper into whatever topics you’ve chosen.

So if you’ve focused your niche on relationships, you could branch into dating and use dating tips, dating apps, and dating by age groups like the 20s, 30s, 40s, 50s, and beyond.

You could also branch into dating after a divorce, dating after being widowed, etc.

Every main part of your niche can have several branches to it.

The more you expand it, the more ideas you’ll come up with.

You might want to spend the day creating a mind map so you can see it visually, or even make a list of sub-topics for each main topic within your niche.

The idea is to keep drilling down until you’ve run out of possible branches.

So, Days 1-5 will help you get started in the right direction for your online business.

Next in the Niche Research Blueprint, will be Days 6-10.